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Marketing Research

Understanding your audience that drives profit

Montas Marketing Research uncovers who your clients are, what motivates them, and how to speak to them so they choose you over competitors.

Challenges We Solve

No clear understanding of the target audience

Need to identify the most effective promotion channels

Need to test hypotheses before launching a product

Unclear why current campaigns are not delivering results

Need to formulate a unique value proposition (UVP) and tone of voice that truly resonates

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It’s time to unlock your potential. We know how to make it happen. Get in touch, and let’s discuss your idea.

Montas Approach

We don’t stop at “dry” statistics. Every project turns into a clear action plan — which channels to use, which messages work, where to invest budget, and what to cut. Our research is not just analytics — it’s a practical roadmap to winning your market.

What’s Included in the Service

1.

Competitor analysis

2.

Audience segmentation

Identifying key groups by demographics, behaviors, and pain points

3.

Qualitative research

In-depth interviews, focus groups, uncovering real insights

4.

Quantitative research

Online surveys, statistically valid data collection, database parsing

5.

CJM (Customer Journey Mapping)

Defining touchpoints and frustration moments

6.

JTBD (Jobs To Be Done)

Uncovering why clients need your product and what tasks it solves

7.

Hypothesis testing with real traffic

A/B testing of landing pages, ad offers, pricing models

8.

Positioning recommendations

Brand archetype, tone of voice, key messaging

Case Studies

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What we can handle for you

First, we analyze. Then, we test. Only after proven results do we scale.